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Sonia Prashar | spPR Inc. | Toronto, Ontario, Canada

T: 416.560.6753


"I take the time to find ways to resonate with an audience."

          As a senior PR professional, it's not just the end results that matter to Sonia Prashar — it's what it takes to get them.
          Her passion for media relations is clear and with her extensive consumer and corporate experience, she has had the opportunity to work on notable brands such as Walmart, Google, Nestle, KPMG, Brooks Brothers, Women in Capital Markets, Samsung, Levis and Yellow Tail wines, to name a few.
          "It's all about understanding the news cycle and landscape, and translating that information to the client," says Sonia, whose career in India began as a successful brand manager with Moet Hennesy India. Since then, she has developed award-winning communications programs, influencer initiatives and seasonal gifting programs.
          On the board of the International Association of Business Communicators, Sonia is also a senior director and donates her time to mentoring PR students across the city. "Iím very passionate about media relations and I've benefitted tremendously. Now I want to give back!"